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Post-Earth Day Resolution: To Marketize Environmental Decisions

Every Earth Day is a reminder of how far we have come in protecting the environment that keeps us alive in this “ultimate closed-loop system,” namely our planet. But Earth Day also serves as a stark reminder of how far yet we have to go in removing t…
Categories Every Earth Day is a reminder of how far we have come in protecting the environment that keeps us alive in this “ultimate closed-loop system,” namely our planet.   … http://digitaltransformation.frost.com/expert-insights/viewpoints/post-earth-day-resolution-marketize-environmental-decisions/

IBM all set to Plunder the Realm of Digital Marketing with the Silverpop acquisition

IBM acquires Silverpop to turbocharge its digital marketing value proposition - what it means to customers and to its competitors
A big fish swallows yet another marketing automation platform. This fish is big, blue and very hungry. IBM recently announced an agreement to acquire Silverpop, leading software a… http://digitaltransformation.frost.com/expert-insights/viewpoints/ibm-all-set-plunder-realm-digital-marketing-silverpop-acquisition/

Google Apps are Popular AND Effective

Recently, Frost & Sullivan conducted a survey of more than 400 Google Apps users ( IT administrators, line-of-business managers acting in an IT role, and end users not in IT) to identify trends in usage and satisfaction, and the successful adoption of a c…
Recently, Frost & Sullivan conducted a survey of more than 400 Google Apps users ( IT administrators, line-of-business managers acting in an IT role, and end users not in IT) to i… http://digitaltransformation.frost.com/expert-insights/viewpoints/google-apps-are-popular-and-effective/

ClickSoftware Acquires Xora: Real Potential to Grow MWM Market

ClickSoftware just announced that it is acquiring Xora for $14.7 million, a development that we think – if handled smartly – will be a winning proposition for the mobile workforce management (MWM) market in North America and beyond.
Categories Tags ClickSoftware just announced that it is acquiring Xora for $14.7 million, a development that we think – if handled smartly – will be a winning proposition for … http://digitaltransformation.frost.com/expert-insights/viewpoints/clicksoftware-acquires-xora-real-potential-grow-mwm-market/

In Europe, 2014 Will be the Year for Mobile Payment Initiatives!

Every week, a new product or project is revealed by major players from the telecommunication or the payment industry.
Categories Every week, a new product or project is revealed by major players from the telecommunication or the payment industry. This week, it is the turn of a French multinatio… http://digitaltransformation.frost.com/expert-insights/viewpoints/europe-2014-will-be-year-mobile-payment-initiatives/

Mobile Workforce Management Apps: Is Anyone Innovating?

When it comes to mobile workforce management solutions, the most recent bold technological leaps have come from an interesting set of participants.
Categories Tags When it comes to mobile workforce management solutions, the most recent bold technological leaps have come from an interesting set of participants. First, l… http://digitaltransformation.frost.com/expert-insights/viewpoints/mobile-workforce-management-apps-anyone-innovating/

Can I trust my mobile?

Edward Snowden’s revelations generated a storm across the Internet and social media sites.
Edward Snowden’s revelations generated a storm across the Internet and social media sites. Individuals discovered that all communication could be intercepted for many reasons by… http://digitaltransformation.frost.com/expert-insights/viewpoints/can-i-trust-my-mobile/

Why Employees Ignore the Risks of Shadow IT - and What the Business Can Do About It

Most people we know are fairly dedicated, hard-working employees. They understand what their companies want from them, and they take pride in delivering on—or exceeding—the expectations.
Categories Tags Most people we know are fairly dedicated, hard-working employees. They understand what their companies want from them, and they take pride in delivering on—or … http://digitaltransformation.frost.com/expert-insights/viewpoints/why-employees-ignore-risks-shadow-it-and-what-business-can-do-about-it/

Embrace BYOT for the Innovation It Can Deliver

Employees are increasingly using their own technology—devices, services and applications—while at work.
Categories Tags Employees are increasingly using their own technology—devices, services and applications—while at work. This trend, known as “BYOT” (bring-your-own-technology)… http://digitaltransformation.frost.com/expert-insights/viewpoints/embrace-byot-innovation-it-can-deliver/

Big Data and Increasing Smartphone Penetration Drive the Demand for Mobile Data Monitoring Solutions

Moving from 2G to 3G to LTE, mobile communication technology has achieved rapid progress in the past few years, paving the way for innovation and developments in the wireless communication industry.
Categories Tags Moving from 2G to 3G to LTE, mobile communication technology has achieved rapid progress in the past few years, paving the way for innovation and developments … http://digitaltransformation.frost.com/expert-insights/viewpoints/big-data-and-increasing-smartphone-penetration-drive-demand-mobile-data-monitoring-solutions/

Examining the Role of M2M Alliances

In Europe, 2013 was an interesting year for the machine-to-machine (M2M) market as participants ranging from telecommunications (telecoms) service providers to software applications providers addressed the connected industries’ opportunities.
Categories Tags In Europe, 2013 was an interesting year for the machine-to-machine (M2M) market as participants ranging from telecommunications (telecoms) service providers to… http://digitaltransformation.frost.com/expert-insights/viewpoints/examining-role-m2m-alliances/

Mobile Apps for Business: Which Have Captured Companies' Attention?

Which mobile applications seem to be providing real value-add to today’s businesses? How do they rank against each other in terms of current implementation vs. future growth?
Categories Tags Which mobile applications seem to be providing real value-add to today’s businesses? How do they rank against each other in terms of current implementation vs.… http://digitaltransformation.frost.com/expert-insights/viewpoints/mobile-apps-business-which-have-captured-companies-attention/

Mobile Worker Applications: Companies Want More and Better

Why are so many companies taking mobile enterprise applications so seriously? Because they anticipate real business benefits.
Categories Tags Why are so many companies taking mobile enterprise applications so seriously? Because they anticipate real business benefits. Each year, Frost & Sullivan su… http://digitaltransformation.frost.com/expert-insights/viewpoints/mobile-worker-applications-companies-want-more-and-better/

Moving to the Cloud with Mobile Apps

Is it any surprise that our August 2013 survey results show businesses moving to the cloud when implementing mobile software applications?
Categories Tags Is it any surprise that our August 2013 survey results show businesses moving to the cloud when implementing mobile software applications? Only one-quarter of … http://digitaltransformation.frost.com/expert-insights/viewpoints/moving-cloud-mobile-apps/

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