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Mobile Worker (B2E) Apps: More, More, More

North American businesses continue to demonstrate high interest in deploying mobile software applications to their employees (B2E). Why? ROI, more engaged customers, and happier workers.
Categories Tags North American businesses continue to demonstrate high interest in deploying mobile software applications to their employees (B2E).  Why?  ROI, more engaged cu… http://digitaltransformation.frost.com/expert-insights/viewpoints/mobile-worker-b2e-apps-more-more-more/

Mobile Enterprise Apps Are the Real Thing

Why are headlines suddenly popping up to proclaim that mobile enterprise apps have "finally" arrived? Mobile software solutions are certainly not a new phenomenon.
Categories Tags We’ve been amused by the headlines popping up lately breathlessly proclaiming that mobile enterprise apps are suddenly on everyone’s radar. Frost has been cond… http://digitaltransformation.frost.com/expert-insights/viewpoints/mobile-enterprise-apps-are-real-thing/

Making the Mobile App Sale to SMBs -- And Then Keeping It!

Oh, yes indeed, smaller businesses continue to be skeptical of mobile worker apps. But there are ways to still make the sale ... and to keep these infamous high-churners as long-term, profitable customers.
Categories Tags Oh, yes indeed, smaller businesses continue to be skeptical of mobile worker apps.  But there are ways to still make the sale … and to keep these infamous high… http://digitaltransformation.frost.com/expert-insights/viewpoints/making-mobile-app-sale-smbs-and-then-keeping-it/

Mobile Worker Applications: Prebuilt or Custom? In-House or 3rd-Party?

One of the key questions a business has to grapple with when implementing a new mobile app for its employees is "Do we build or do we buy?"
Categories Tags One of the key questions a business has to grapple with when implementing a new mobile software app for its employees is “Do we build or do we buy?” There a… http://digitaltransformation.frost.com/expert-insights/viewpoints/mobile-worker-applications-prebuilt-or-custom-house-or-3rd-party/