Cloud Factories -
NYTimes Sept 22, 2012
NYTimes ran a featured series on “The Cloud Factories” a year ago. It cited an interesting example - how a large Facebook data center in Santa Clara, California was burning so much energy that the company needed to buy all of the local Walgreens' stock of portable fans to stop the center from melting. Where are we now? Any technology/industry changes to solving this problem? What steps can be taken to eliminate this problem in the future?
Re: Cloud Factories -
But the most important step is the most basic of one of them all, which is to employ more energy and environmentally efficient computing methods at each stage of the business process.
These are not new methods. Unfortunately many companies are reluctant to employ them because the "downstream" effects of energy waste including pollution (and public health, and loss of greenspace for power generation and distribution), and global warming, do not show up as balance-sheet costs. Only what companies pay for power show up as costs that they are then incentivized to reduce. Only when governments, as the "owners" of the environment, are willing to fairly assign environment impact costs, will companies understandably have an added inducement to employ more energy efficient practices like in their data centers.