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Excellent CX Delivery Relies on Completely Hearing the Voice of Customer

Obtaining the Voice of the Customer is more than surveys. Effective CX-supporting VoC requires paying attention to all customer interactions.
VoC VoC.  Here…ions. So how can companies truly hear the VoC The NICE executive suggested that VoC needs to be broadened and rebranded to inclu… VoC must include voice of the employee http://digitaltransformation.frost.com/expert-insights/viewpoints/excellent-cx-delivery-relies-completely-hearing-voice-customer/