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Retail Beacons Make Demands on Both Retailer and Shopper

Forecasts are bullish on the potential impact of beacons in the retail sector. But is enthusiasm for this technology grounded in reality?
perated transmitters that communicate a weak Bluetooth signal … Bluetooth Low Energy… to other Bluetooth the beacon can detect his or her nearby Bluetooth https://digitaltransformation.frost.com/expert-insights/viewpoints/retail-beacons-make-demands-both-retailer-and-shopper/