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Digital Advertising Innovation: Next Generation Self-Serve Solutions

Next-generation self-serve advertising solutions allow advertisers to deliver and manage performance-centric campaigns themselves, while tapping into robust and actionable data sciences capabilities. This blog outlines the benefits of next-generation self…
revenues in the United States totaled approximately …driven programmatic digital advertising…total advertising spend in the U.S. Programmatic Advertising https://digitaltransformation.frost.com/expert-insights/viewpoints/digital-advertising-innovation-next-generation-self-serve-solutions/

Unify UC Boosts the Value of Atos Digital Workplace

Atos, Unify’s parent company, held its annual analyst event in Boston on April 2-4, 2019. As in previous years, it was refreshing to hear a story that goes far beyond business communications and encompasses broader IT trends. However, it was also interest…
ide businesses on successful digital transformation journeys. At the foundation of the Atos d… virtual agent automation…ieve a compound annual growth rate of approximately 5 https://digitaltransformation.frost.com/expert-insights/viewpoints/unify-uc-boosts-value-atos-digital-workplace/

Top 5 Takeaways from Frost & Sullivan’s GIL 2018 – Surviving the Next Decade of Digital Transformation

Frost & Sullivan hosted its annual Growth, Innovation and Leadership Event in October in San Diego. Thought leaders and attendees from many top verticals joined us for an interactive, thought-provoking, and energetic event. This insight will provide you w…
Surviving the Next Decade of Digital Transformation Frost …ught to learn about the best digital transformation practices … A big part of digital transformation is network security and balancing the con https://digitaltransformation.frost.com/expert-insights/viewpoints/top-5-takeaways-frost-sullivans-gil-2018-surviving-next-decade-digital-transformation/

Plantronics’ Acquisition of Polycom is Equal Parts Opportunity and Challenge

The acquisition of Polycom, arms Plantronics with a comprehensive portfolio of endpoints that directly addresses user pain points to simplify the communications experience. Add to that Plantronics’ growing focus on software, analytics, IoT, and services …
Polycom is a perfect match for Plantronics. The immediate opportun…e technologies that enable workplace transformation. With very little product line overlap https://digitaltransformation.frost.com/expert-insights/viewpoints/plantronics-aacquisition-polycom-equal-parts-opportunity-and-challenge/

Key Leadership Trends in Today's Mobile Forms Market

Mobile forms are a popular way to ease today's businesses into their individual digital transformation experience. The best vendors lead on a number of fronts.
nesses into their individual digital transformation experience. The best vendors lead on a nu…o be manually filled out with requested information or feedback. We define a https://digitaltransformation.frost.com/expert-insights/viewpoints/key-leadership-trends-todays-mobile-forms-market/

Longer Selling Cycles Demand a New Level of Support From and For Sales Teams

Today's sales cycle -- especially in the B2B sector -- has gotten longer and more complex. Sales teams should be leveraging mobile software apps to help.
onment. Leading mobilized sales force automation … laptop when it comes to exchanging key information and guidance regarding their day…eat buffet of information for part of this phenomenon. We can also https://digitaltransformation.frost.com/expert-insights/viewpoints/longer-selling-cycles-demand-new-level-support-and-sales-teams/

Mobile Business Applications: What's Hot in North America

We know that mobile business applications are popular in North America. Which specific apps are getting top attention from today's companies?
le asset tracking Mobilized sales force automation Mobile supply chain management Fleet ve https://digitaltransformation.frost.com/expert-insights/viewpoints/mobile-business-applications-whats-hot-north-america/

Who Will You Trust to Track Your Mobile Assets?

It's making a lot of sense these days for companies to remotely monitor their mobile assets. So what should you look for in a mobile asset tracking solution?
MAT sea. The typical MAT solution includes application software… When status reports are automatically and digitally generated to HQ. The…  Can the MAT solution be integrated with your other resou https://digitaltransformation.frost.com/expert-insights/viewpoints/who-will-you-trust-track-your-mobile-assets/

Mobile Asset Tracking: A Challenging Checklist

The mobile asset tracking (MAT) market continues to evolve in terms of capabilities and target customers, presenting an interesting set of challenges to MAT providers and their channels.
MATesenting an interesting set of challenges to MAT providers and their channels. Frost … One of the three major MAT use cases focuses on monitoring company https://digitaltransformation.frost.com/expert-insights/viewpoints/mobile-asset-tracking-challenging-checklist/

Enabling Robots (Process Automation) for Enhanced CX and Cost Management

The CX, cost saving, productivity, and compliance/security benefits of Robotic Process Automation (RPA) in the contact center.
s markets. Robotic Process Automation …ial intelligence and machine learning to automate routine and high volume tasks that are sens… Robotic Process Automation Market Outlook for Customer Care https://digitaltransformation.frost.com/expert-insights/viewpoints/enabling-robots-process-automation-enhanced-cx-and-cost-management/

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